Nationals, Orioles see Dramatic Audience Growth on MASN

Nationals, Orioles see Dramatic Audience Growth on MASN
The Nationals and Orioles saw dramatic audience growth in the 2010 baseball season in both Washington and Baltimore, as well as across MASN's seven-state television territory, according to year-over-year Nielsen television ratings. More than 21 million households watched the Orioles and Nationals on MASN in 2010. Nationals The biggest ratings growth occurred in Washington, D.C. where the Nationals doubled their television audience, growing to a 1.4 HH rating - or 33,000 households - from a...
Continue reading
  0 Comments
0 Comments

Buck's O's Continue to Shine on MASN

Buck's O's Continue to Shine on MASN
Notching his fourth walk-off win in only 14 games with Adam Jones' 11th-inning RBI bunt, Buck Showalter's Orioles continue to dominate the television ratings race on MASN. In the coveted 10-11 p.m. time slot, Buck's Birds were the highest-rated program in the Baltimore media market on Monday evening. The Orioles' 6.4 HH rating beat out Dateline, CSI: Miami, and every other broadcast offering in the time slot. For the evening, the Orioles' thrilling win over the Seattle Mariners on...
Continue reading
  0 Comments
0 Comments

The Buck Starts Here: Showalter Era Drives Orioles Success On-Field and On-Air

The Buck Starts Here: Showalter Era Drives Orioles Success On-Field and On-Air
Preliminary overnight Nielsen ratings show that new Orioles skipper Buck Showalter has re-energized both his players and viewers on MASN. More than 61,000 households in the Baltimore market tuned in last night to watch the Orioles sweep the Angels, a marked increase over the 2010 average tune-in for Orioles fans in Baltimore. With a 5.6 HH rating, the Orioles telecast was the top-rated prime show in Baltimore on Thursday evening, beating out the prime-time lineups of even the broadcast...
Continue reading
  0 Comments
0 Comments

O's Ratings See Improvement

O's Ratings See Improvement
Despite a challenging start to the 2010 season, the Baltimore Orioles continue to earn strong television ratings on MASN. Year-to-year, the Orioles are up 12 percent over last year, drawing an average 3.8 household rating (about 41,420) this season. The Orioles' improved ratings illustrate the depth of commitment Orioles fans have for their team. Simulcast games on WJZ bump the audience up to 58,860 homes (a 5.4 rating). Increased interest in MASN (locally and nationally) in recent weeks...
Continue reading
  0 Comments
0 Comments

Strasburg Mania Fuels Strong Ratings in Washington

Strasburg Mania Fuels Strong Ratings in Washington
Stephen Strasburg's latest Triple-A start has generated strong ratings in the Washington, D.C. market. While MASN has televised all four of Strasburg's starts for the Syracuse Chiefs, Monday night's game was the first live broadcast of the top prospect this season. The ratings peaked at a 0.9 HH rating, meaning more than 21,000 households in the Washington market tuned in to watch the young flamethrower. Since Strasburg only pitched five innings, the entire-game rating was a 0.5 HH...
Continue reading
  0 Comments
0 Comments